Page 34 - Annual Review 2022
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The Land Trust                                                                                       Annual Review 2022

       Economy



                                                                                                           Northumberlandia      The site received healthy donations over the year while the café revenue was
                                                                                                                 is a stunning   reinvested in the maintenance and improvements of facilities. Inside of the site’s
                                                                                                             human landform      visitors’ centre has recently been reconfigured to allow the counter to better serve
                                                                                                                                 customers and bring more efficiencies to the service times, plus the outside
                                                                                                            of a reclining lady   seating area has been expanded to allow customers to dwell longer and ultimately
                                                                                                                  made of 1.5    spend more whilst on site.
                                                                                                             million tonnes of   And not forgetting the site’s canine visitors… an additional offer for summer now
                                                                                                            rock, clay and soil  includes ice cream, which has been especially developed for dogs!
                                                                                                                                 Economic and Social Value Delivered

                                                                                                                                  Community and Place        Value (per annum)  Type of value
                                                                                                                                                             2021-22
                                                                                                                                  Land management and use    £3,584,204      Gross Value Added
                                                                                                                                  Supply chain expenditure   £821,251        Gross Value Added
                                                                                                                                  Tourism                    £1,631,613      Gross Value Added
                                                                                                                                  Workforce development      £1,149,331      Cost Saving
                                                                                                             Northumberlandia,    Workforce development      £1,853,701      Gross Value Added
                                                                                                             Northumberland.







                           Along with employing local managing partners and suppliers, our sites add
       The Bee Hive at Hogmoor
       Inclosure, Hampshire  significant value to local communities, encouraging positive investment within
                           the area.

                           Our effective green space management protects, and in many cases increases the
                           value of properties around our sites, creates jobs and allows local businesses and
                           tourism to thrive.
                           We deliver this economic value across four key areas:

                            Land management and use
                            Supply chain expenditure
                            Tourism
                            Workforce development
                           Site Delivering Best Economic Activity
                           One of the Land Trust’s flagship sites, Northumberlandia won this year’s Site
                           Delivering Best Economic Activity award.

                           Northumberlandia is a stunning human landform of a reclining lady made of 1.5
                           million tonnes of rock, clay and soil. She is 100 feet high and a quarter of a mile
                           long. During 2021-22 the site received an estimated 87,000 visitors bringing much
                           needed finances to local amenities.

                                                                                                              Image by Katie Tiffin


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